Privacy Policy

Last updated January 04, 2021

Thank you for choosing to be part of our community at UMATR LTD ("Company", "we", "us",
"our"). We are committed to protecting your personal information and your right to privacy. If you
have any questions or concerns about this privacy notice, or our practices with regards to your
personal information, please contact us at hello@umatr.io

When you visit our website https://umatr.io (the "Website"), and more generally, use any of our
services (the "Services", which include the Website), we appreciate that you are trusting us with
your personal information. We take your privacy very seriously. In this privacy notice, we seek to
explain to you in the clearest way possible what information we collect, how we use it and what
rights you have in relation to it. We hope you take some time to read through it carefully, as it is
important. If there are any terms in this privacy notice that you do not agree with, please
discontinue use of our Services immediately.

This privacy notice applies to all information collected through our Services (which, as described
above, includes our Website), as well as, any related services, sales, marketing or events.
Please read this privacy notice carefully as it will help you understand what we do with
the information that we collect.
TABLE OF CONTENTS
1. WHAT INFORMATION DO WE COLLECT?
2. HOW DO WE USE YOUR INFORMATION?
3. WILL YOUR INFORMATION BE SHARED WITH ANYONE?
4. DO WE USE COOKIES AND OTHER TRACKING TECHNOLOGIES?
5. HOW DO WE HANDLE YOUR SOCIAL LOGINS?
6. HOW LONG DO WE KEEP YOUR INFORMATION?
7. HOW DO WE KEEP YOUR INFORMATION SAFE?
8. DO WE COLLECT INFORMATION FROM MINORS?
9. WHAT ARE YOUR PRIVACY RIGHTS?
10. CONTROLS FOR DO-NOT-TRACK FEATURES
11. DO CALIFORNIA RESIDENTS HAVE SPECIFIC PRIVACY RIGHTS?
12. DO WE MAKE UPDATES TO THIS NOTICE?
13. HOW CAN YOU CONTACT US ABOUT THIS NOTICE?
14. HOW CAN YOU REVIEW, UPDATE OR DELETE THE DATA WE COLLECT FROM YOU?
1. WHAT INFORMATION DO WE COLLECT?
Personal information you disclose to us
In Short:  We collect personal information that you provide to us.
We collect personal information that you voluntarily provide to us when you register on
the Website, express an interest in obtaining information about us or our products and Services,
when you participate in activities on the Website or otherwise when you contact us.
The personal information that we collect depends on the context of your interactions with us and
the Website, the choices you make and the products and features you use. The personal
information we collect may include the following:
Personal Information Provided by You. We collect names; phone numbers; email
addresses; mailing addresses; job titles; contact preferences; and other similar information.
Social Media Login Data. We may provide you with the option to register with us using your
existing social media account details, like your Facebook, Twitter or other social media account. If
you choose to register in this way, we will collect the Information described in the section called
"HOW DO WE HANDLE YOUR SOCIAL LOGINS" below.
All personal information that you provide to us must be true, complete and accurate, and you must
notify us of any changes to such personal information.
2. HOW DO WE USE YOUR INFORMATION?

In Short:  We process your information for purposes based on legitimate business interests, the
fulfilment of our contract with you, compliance with our legal obligations, and/or your consent.
We use personal information collected via our Website for a variety of business purposes described
below. We process your personal information for these purposes in reliance on our legitimate
business interests, in order to enter into or perform a contract with you, with your consent, and/or
for compliance with our legal obligations. We indicate the specific processing grounds we rely on
next to each purpose listed below.
We use the information we collect or receive:
To facilitate account creation and logon process. If you choose to link your account
with us to a third-party account (such as your Google or Facebook account), we use the
information you allowed us to collect from those third parties to facilitate account creation
and logon process for the performance of the contract. See the section below headed
"HOW DO WE HANDLE YOUR SOCIAL LOGINS" for further information.
To post testimonials. We post testimonials on our Website that may contain personal
information. Prior to posting a testimonial, we will obtain your consent to use your name
and the content of the testimonial. If you wish to update, or delete your testimonial, please
contact us at hello@umatr.io and be sure to include your name, testimonial location, and
contact information.
Request feedback. We may use your information to request feedback and to contact you
about your use of our Website.
To enable user-to-user communications. We may use your information in order to
enable user-to-user communications with each user's consent.
To manage user accounts. We may use your information for the purposes of managing
our account and keeping it in working order.
To send you marketing and promotional communications. We and/or our third-party
marketing partners may use the personal information you send to us for our marketing
purposes, if this is in accordance with your marketing preferences. For example, when
expressing an interest in obtaining information about us or our Website, subscribing to
marketing or otherwise contacting us, we will collect personal information from you. You
can opt-out of our marketing emails at any time (see the "WHAT ARE YOUR PRIVACY
RIGHTS" below).
Deliver targeted advertising to you. We may use your information to develop and
display personalized content and advertising (and work with third parties who do so)
tailored to your interests and/or location and to measure its effectiveness.
3. WILL YOUR INFORMATION BE SHARED WITH ANYONE?
In Short:  We only share information with your consent, to comply with laws, to provide you with
services, to protect your rights, or to fulfil business obligations.
We may process or share your data that we hold based on the following legal basis:
Consent: We may process your data if you have given us specific consent to use your
personal information for a specific purpose.
Legitimate Interests: We may process your data when it is reasonably necessary to
achieve our legitimate business interests.
Performance of a Contract: Where we have entered into a contract with you, we may
process your personal information to fulfil the terms of our contract.
Legal Obligations: We may disclose your information where we are legally required to do
so in order to comply with applicable law, governmental requests, a judicial proceeding,
court order, or legal process, such as in response to a court order or a subpoena (including
in response to public authorities to meet national security or law enforcement
requirements).
Vital Interests: We may disclose your information where we believe it is necessary to
investigate, prevent, or take action regarding potential violations of our policies, suspected

fraud, situations involving potential threats to the safety of any person and illegal
activities, or as evidence in litigation in which we are involved.
More specifically, we may need to process your data or share your personal information in the
following situations:
Business Transfers. We may share or transfer your information in connection with, or
during negotiations of, any merger, sale of company assets, financing, or acquisition of all
or a portion of our business to another company.
4. DO WE USE COOKIES AND OTHER TRACKING TECHNOLOGIES?
In Short:  We may use cookies and other tracking technologies to collect and store your
information.
We may use cookies and similar tracking technologies (like web beacons and pixels) to access or
store information. Specific information about how we use such technologies and how you can
refuse certain cookies is set out in our Cookie Notice.
5. HOW DO WE HANDLE YOUR SOCIAL LOGINS?     
In Short:  If you choose to register or log in to our services using a social media account, we may
have access to certain information about you.
Our Website offers you the ability to register and login using your third-party social media account
details (like your Facebook or Twitter logins). Where you choose to do this, we will receive certain
profile information about you from your social media provider. The profile Information we receive
may vary depending on the social media provider concerned, but will often include your name,
email address, friends list, profile picture as well as other information you choose to make public
on such social media platform.
We will use the information we receive only for the purposes that are described in this privacy
notice or that are otherwise made clear to you on the relevant Website. Please note that we do not
control, and are not responsible for, other uses of your personal information by your third-party
social media provider. We recommend that you review their privacy notice to understand how they
collect, use and share your personal information, and how you can set your privacy preferences on
their sites and apps.
6. HOW LONG DO WE KEEP YOUR INFORMATION?
In Short:  We keep your information for as long as necessary to fulfil the purposes outlined in this
privacy notice unless otherwise required by law.
We will only keep your personal information for as long as it is necessary for the purposes set out
in this privacy notice, unless a longer retention period is required or permitted by law (such as tax,
accounting or other legal requirements). No purpose in this notice will require us keeping your
personal information for longer than the period of time in which users have an account with us.
When we have no ongoing legitimate business need to process your personal information, we will
either delete or anonymize such information, or, if this is not possible (for example, because your
personal information has been stored in backup archives), then we will securely store your
personal information and isolate it from any further processing until deletion is possible.
7. HOW DO WE KEEP YOUR INFORMATION SAFE?
In Short:  We aim to protect your personal information through a system of organizational and
technical security measures.
We have implemented appropriate technical and organizational security measures designed to
protect the security of any personal information we process. However, despite our safeguards and
efforts to secure your information, no electronic transmission over the Internet or information
storage technology can be guaranteed to be 100% secure, so we cannot promise or guarantee that
hackers, cybercriminals, or other unauthorized third parties will not be able to defeat our security,
and improperly collect, access, steal, or modify your information. Although we will do our best to
protect your personal information, transmission of personal information to and from our Website is
at your own risk. You should only access the Website within a secure environment.

8. DO WE COLLECT INFORMATION FROM MINORS?
In Short:  We do not knowingly collect data from or market to children under 18 years of age.
We do not knowingly solicit data from or market to children under 18 years of age. By using
the Website, you represent that you are at least 18 or that you are the parent or guardian of such a
minor and consent to such minor dependent’s use of the Website. If we learn that personal
information from users less than 18 years of age has been collected, we will deactivate the account
and take reasonable measures to promptly delete such data from our records. If you become
aware of any data, we may have collected from children under age 18, please contact us
at hello@umatr.io.
9. WHAT ARE YOUR PRIVACY RIGHTS?
In Short:  In some regions, such as the European Economic Area, you have rights that allow you
greater access to and control over your personal information. You may review, change, or
terminate your account at any time.
In some regions (like the European Economic Area), you have certain rights under applicable data
protection laws. These may include the right (i) to request access and obtain a copy of your
personal information, (ii) to request rectification or erasure; (iii) to restrict the processing of your
personal information; and (iv) if applicable, to data portability. In certain circumstances, you may
also have the right to object to the processing of your personal information. To make such a
request, please use the contact details provided. We will consider and act upon any request in
accordance with applicable data protection laws.
If we are relying on your consent to process your personal information, you have the right to
withdraw your consent at any time. Please note however that this will not affect the lawfulness of
the processing before its withdrawal, nor will it affect the processing of your personal information
conducted in reliance on lawful processing grounds other than consent.
 
If you are a resident in the European Economic Area and you believe we are unlawfully processing
your personal information, you also have the right to complain to your local data protection
supervisory authority. You can find their contact details here: http://ec.europa.eu/justice/data-
protection/bodies/authorities/index_en.htm.
If you are a resident in Switzerland, the contact details for the data protection authorities are
available here: https://www.edoeb.admin.ch/edoeb/en/home.html.
If you have questions or comments about your privacy rights, you may email us at hello@umatr.io.
Account Information
If you would at any time like to review or change the information in your account or terminate your
account, you can:
Contact us using the contact information provided.
Upon your request to terminate your account, we will deactivate or delete your account and
information from our active databases. However, we may retain some information in our files to
prevent fraud, troubleshoot problems, assist with any investigations, enforce our Terms of Use
and/or comply with applicable legal requirements.
Cookies and similar technologies: Most Web browsers are set to accept cookies by default. If
you prefer, you can usually choose to set your browser to remove cookies and to reject cookies. If
you choose to remove cookies or reject cookies, this could affect certain features or services of
our Website. To opt-out of interest-based advertising by advertisers on
our Website visit http://www.aboutads.info/choices/.
Opting out of email marketing: You can unsubscribe from our marketing email list at any time
by clicking on the unsubscribe link in the emails that we send or by contacting us using the details
provided below. You will then be removed from the marketing email list — however, we may still
communicate with you, for example to send you service-related emails that are necessary for the
administration and use of your account, to respond to service requests, or for other non-marketing
purposes. To otherwise opt-out, you may:
Contact us using the contact information provided.

10. CONTROLS FOR DO-NOT-TRACK FEATURES
Most web browsers and some mobile operating systems and mobile applications include a Do-Not-
Track ("DNT") feature or setting you can activate to signal your privacy preference not to have
data about your online browsing activities monitored and collected. At this stage no uniform
technology standard for recognizing and implementing DNT signals has been finalized. As such, we
do not currently respond to DNT browser signals or any other mechanism that automatically
communicates your choice not to be tracked online. If a standard for online tracking is adopted
that we must follow in the future, we will inform you about that practice in a revised version of this
privacy notice. 
11. DO CALIFORNIA RESIDENTS HAVE SPECIFIC PRIVACY RIGHTS?
In Short:  Yes, if you are a resident of California, you are granted specific rights regarding access
to your personal information.
California Civil Code Section 1798.83, also known as the "Shine The Light" law, permits our users
who are California residents to request and obtain from us, once a year and free of charge,
information about categories of personal information (if any) we disclosed to third parties for direct
marketing purposes and the names and addresses of all third parties with which we shared
personal information in the immediately preceding calendar year. If you are a California resident
and would like to make such a request, please submit your request in writing to us using the
contact information provided below.
If you are under 18 years of age, reside in California, and have a registered account with the
Website, you have the right to request removal of unwanted data that you publicly post on
the Website. To request removal of such data, please contact us using the contact information
provided below, and include the email address associated with your account and a statement that
you reside in California. We will make sure the data is not publicly displayed on the Website, but
please be aware that the data may not be completely or comprehensively removed from all our
systems (e.g. backups, etc.).
CCPA Privacy Notice
The California Code of Regulations defines a "resident" as:
(1) every individual who is in the State of California for other than a temporary or transitory
purpose and
(2) every individual who is domiciled in the State of California who is outside the State of California
for a temporary or transitory purpose
All other individuals are defined as "non-residents."
If this definition of "resident" applies to you, we must adhere to certain rights and obligations
regarding your personal information.
What categories of personal information do we collect?
We have collected the following categories of personal information in the past twelve (12) months:
Category Examples Collected
A. Identifiers
Contact details, such as real name, alias, postal
address, telephone or mobile contact number,
unique personal identifier, online identifier,
Internet Protocol address, email address and
account name
NO

B. Personal information
categories listed in the
California Customer Records
statute
Name, contact information, education,
employment, employment history and financial
information
NO
C. Protected classification
characteristics under
California or federal law
Gender and date of birth NO
D. Commercial information Transaction information, purchase history,
financial details and payment information NO
E. Internet or other similar
network activity
Browsing history, search history, online
behaviour, interest data, and interactions with
our and other websites, applications, systems
and advertisements
NO
H. Audio, electronic, visual,
thermal, olfactory, or similar
information
Images and audio, video or call recordings
created in connection with our business
activities NO
I. Professional or employment-
related information
Business contact details in order to provide you
our services at a business level, job title as well
as work history and professional qualifications if
you apply for a job with us NO
J. Education Information Student records and directory information
NO
We may also collect other personal information outside of these categories instances where you
interact with us in-person, online, or by phone or mail in the context of:
Receiving help through our customer support channels;
Participation in customer surveys or contests; and

Facilitation in the delivery of our Services and to respond to your inquiries.
How do we use and share your personal information?
More information about our data collection and sharing practices can be found in this privacy
notice.
You may contact us by email at hello@umatr.io, or by referring to the contact details at the bottom
of this document.
If you are using an authorized agent to exercise your right to opt-out, we may deny a request if the
authorized agent does not submit proof that they have been validly authorized to act on your
behalf.
Will your information be shared with anyone else?
We may disclose your personal information with our service providers pursuant to a written
contract between us and each service provider. Each service provider is a for-profit entity that
processes the information on our behalf.
We may use your personal information for our own business purposes, such as for undertaking
internal research for technological development and demonstration. This is not considered to be
"selling" of your personal data.
UMATR has not disclosed or sold any personal information to third parties for a business or
commercial purpose in the preceding 12 months. UMATR will not sell personal information in the
future belonging to website visitors, users and other consumers.
Your rights with respect to your personal data
Right to request deletion of the data - Request to delete
You can ask for the deletion of your personal information. If you ask us to delete your personal
information, we will respect your request and delete your personal information, subject to certain
exceptions provided by law, such as (but not limited to) the exercise by another consumer of his or
her right to free speech, our compliance requirements resulting from a legal obligation or any
processing that may be required to protect against illegal activities.
Right to be informed - Request to know
Depending on the circumstances, you have a right to know:
whether we collect and use your personal information;
the categories of personal information that we collect;
the purposes for which the collected personal information is used;
whether we sell your personal information to third parties;
the categories of personal information that we sold or disclosed for a business purpose;
the categories of third parties to whom the personal information was sold or disclosed for a
business purpose; and
the business or commercial purpose for collecting or selling personal information.
In accordance with applicable law, we are not obligated to provide or delete consumer information
that is de-identified in response to a consumer request or to re-identify individual data to verify a
consumer request.
Right to Non-Discrimination for the Exercise of a Consumer’s Privacy Rights
We will not discriminate against you if you exercise your privacy rights.
Verification process
Upon receiving your request, we will need to verify your identity to determine you are the same
person about whom we have the information in our system. These verification efforts require us to

ask you to provide information so that we can match it with information you have previously
provided us. For instance, depending on the type of request you submit, we may ask you to
provide certain information so that we can match the information you provide with the information
we already have on file, or we may contact you through a communication method (e.g. phone or
email) that you have previously provided to us. We may also use other verification methods as the
circumstances dictate.
We will only use personal information provided in your request to verify your identity or authority
to make the request. To the extent possible, we will avoid requesting additional information from
you for the purposes of verification. If, however, if we cannot verify your identity from the
information already maintained by us, we may request that you provide additional information for
the purposes of verifying your identity, and for security or fraud-prevention purposes. We will
delete such additionally provided information as soon as we finish verifying you.
Other privacy rights
you may object to the processing of your personal data
you may request correction of your personal data if it is incorrect or no longer relevant, or
ask to restrict the processing of the data
you can designate an authorized agent to make a request under the CCPA on your behalf.
We may deny a request from an authorized agent that does not submit proof that they
have been validly authorized to act on your behalf in accordance with the CCPA.
you may request to opt-out from future selling of your personal information to third parties.
Upon receiving a request to opt-out, we will act upon the request as soon as feasibly
possible, but no later than 15 days from the date of the request submission.
To exercise these rights, you can contact us by email at hello@umatr.io, or by referring to the
contact details at the bottom of this document. If you have a complaint about how we handle your
data, we would like to hear from you.
12. DO WE MAKE UPDATES TO THIS NOTICE?     
In Short:  Yes, we will update this notice as necessary to stay compliant with relevant laws.
We may update this privacy notice from time to time. The updated version will be indicated by an
updated "Revised" date and the updated version will be effective as soon as it is accessible. If we
make material changes to this privacy notice, we may notify you either by prominently posting a
notice of such changes or by directly sending you a notification. We encourage you to review this
privacy notice frequently to be informed of how we are protecting your information.
13. HOW CAN YOU CONTACT US ABOUT THIS NOTICE?     
If you have questions or comments about this notice, you may email us at hello@umatr.io
14. HOW CAN YOU REVIEW, UPDATE, OR DELETE THE DATA WE COLLECT FROM YOU?     
Based on the applicable laws of your country, you may have the right to request access to the
personal information we collect from you, change that information, or delete it in some
circumstances. To request to review, update, or delete your personal information,
please visit: hello@umatr.io. We will respond to your request within 30 days